
This week, we’ve talked about our work with young people and our efforts to go green around adi Group’s business. For our final post of RBW, we’d like to discuss the importance of supporting local causes as well as national charities.
Every year, adi names a lead charity. Last year, we chose Birmingham Children’s Hospital (BCH), and this year we will be fundraising for Barnardo’s. Our main charity for each year is usually a larger institution, and as our fundraising focus, benefits from the majority of our charitable activity. However, we also believe it’s vital to support smaller local causes too, as part of being an involved member of the community.
Last year, we raised a total of £20,000 for our various charities and causes and, as a company, dedicated 450 hours in and out of work to raising funds. £5,000 of the final total went to BCH, but the rest was split between a diverse range of philanthropic institutions, including local outfits such as St Basils youth homelessness charity and the Birchfield Harriers athletic club.
Whilst it is a duty incumbent upon all of us to tackle overarching social issues such as the protection of vulnerable children, it is also important to make time for the smaller charities who don’t necessarily receive national attention. For whatever that means in your community, be it supporting a sports club, fundraising for local homeless people, or donating to an under-funded youth group, being a responsible business means working to support not just the big causes, but the smaller, more personal ones too.
This year, we hope to raise £5,000 for the wonderful Barnardo’s, but we will also continue to devote time and resources to the support of Birmingham area groups such as St Basils as part of adi’s commitment to our community.
BACK TO ARTICLES